Are you as free as you think you are?
If you’re living paycheck to paycheck, if you’ve got a mortgage and credit card bills, then you’re not exactly free. But once you take all that stuff off the table, you’re finally able to make the best decisions for you and your family, and ultimately impact the world in a bigger way.
This is exactly why we interviewed Bill Crane, a millionaire-maker with 15 years of experience that helps people implement systems to grow their business, get more revenue and improve the quality of their personal lives.
Entering the Digital Era
Bill had already built seven-figure businesses before he got into the digital marketing world and before getting to know Russell Brunson and his Two Comma Club (a club for those who have generated at least 1 million dollars in revenue through the use of Clickfunnels.) The more he learned about Russell, the more he realized how similar they are. They both have a desire to impact the world, to help people embrace their own mastery. Not only that, but Bill believes that people tend to take their talents for granted. People give their work away because they don’t know its worth. It shows that the same thing has a different value to different people.
But as he tried to scale, he discovered it gets more complicated. For example, you can make $1 million by selling 25 people or 40 people at a $25,000 program. But getting to $10 million is harder since it takes a lot of one-on-one time with your clients. So his next objective is compressing his services: high ticket sales training, marketing, branding, sales and scripts into one program so that people can consume it online, and then do a Q&A calls with them.
By using this high ticket method, you could reach 10,000 people and create a bigger impact as opposed to one-on-one, which consumes a lot of time. Going high ticket is totally awesome for almost any business because it helps you to capture all your systems and it also helps you generate a lot of income.
No one ever became a billionaire by selling one thing at a time.
It requires a person who helps with the systems so we can keep moving up.
Especially if you’re getting into something new. Bill moved from ‘real-world marketing’ to ‘digital marketing’; it was months of studying and working hard, trying to figure it out from every level, getting coaches, mentors and studying successful people… until it hit him. Sales are sales, marketing is marketing, problems are problems and solutions are solutions. Traditional marketing and online marketing are the same, the only real difference is the tools (some of his favorite software tools to automate process are ActiveCampaign and Actionetics.) There are many useful tools out there, you just have to find the ones who work for you.
If you’re interested in getting to know more about Bill Crane and how he can help your business scale, you can reach him at twocommacoach.com where you will find a bunch of testimonials for a new program he’s releasing, called Testimonial Secrets.
Lastly, Bill’s consultations start at $997, but he’ll waive that fee for you if you use the coupon code “Janine” — and you will even get a free copy of his book!
We hope this has been useful for you, let us know in the comments any thoughts you have!
To listen to the full interview go here.